Comparison
Automo vs Dealer Genie
Both platforms serve Canadian independent dealers. Here is a look at what Automo offers that goes beyond what a traditional Canadian dealer website provider includes.
What is Dealer Genie?
Dealer Genie is a Canadian automotive software company that provides dealer websites and some DMS functionality for independent Canadian dealers. Their products focus on creating a professional web presence and managing inventory, with a particular focus on the Canadian market.
Pricing comparison
Automo
Automo plans start at $29/month (Supersonic) and $59/month (Hypersonic). 14-day free trial included. No long-term contract.
Dealer Genie
Dealer Genie pricing varies by product tier. Contact Dealer Genie for current pricing.
What Automo adds for Canadian dealers
AI tools built into your dealership
Automo Hypersonic and Ultrasonic plans include AI vehicle description generation, AI blog writing (one post per week, automatically), and an AI chat assistant on your website. These tools help you rank on Google and convert more visitors without hiring additional staff.
Facebook Marketplace and Instagram posting
Automo includes built-in Facebook Marketplace posting with scheduling and automated listing management, plus Instagram and Facebook social posting — all from your dashboard.
Programmatic SEO for your website
Automo Hypersonic and Ultrasonic plans automatically generate optimized landing pages for your inventory by make, model, body style, and city — helping Canadian buyers find your specific vehicles on Google.
Built-in live chat with AI assistance
Automo includes a live chat widget with three modes — Smart AI Assistant, human chat, and AI auto-responder. Website visitors get help immediately, even outside business hours.
Inventory bridges for dealer networks
Automo Hypersonic plan includes inventory bridges that let you share and sync inventory with partner dealerships — useful for Canadian dealer groups and networks.
Appointment booking and Google reviews
Automo includes built-in appointment booking for test drives and service, plus automatic Google review syncing that displays your reviews prominently on your dealer website.
Frequently asked questions
Is Automo designed for Canadian dealers?
Yes. Automo is built with Canadian dealers in mind — province-specific tax rates (HST, GST, PST combinations), OMVIC and AMVIC compliance fields, and Canadian listing site integrations like AutoTrader, Kijiji Autos, and Carpages.
Does Automo support both English and French?
Automo is currently primarily English. Quebec French localization is on our roadmap. If you operate primarily in English with some French-speaking customers, the platform works well for your needs today.
What makes Automo different from a traditional dealer website provider?
A traditional dealer website provider gives you a website and inventory pages. Automo gives you a complete dealership management system — inventory, CRM, deal management, invoicing, Facebook Marketplace posting, AI tools, analytics, and a website — all in one subscription. It is the difference between a website and a full business platform.
Other comparisons
Ready to see Automo in action?
Start your 14-day free trial today. No credit card required. No long-term contract.